Postgraduate Certificate in Digital Marketing for Promotional Pricing

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Overview

Learning outcomes

Course content

Promotional Pricing Strategies

Consumer Behavior and Pricing

Pricing Analytics for Digital Marketing

Pricing Psychology in Marketing

Competitor Pricing Analysis

Pricing Optimization Techniques

Ethical Considerations in Pricing

Pricing Decision Making

Pricing Strategy Implementation

Pricing Trends in Digital Marketing

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £149
Standard mode - 2 months: GBP £99